{"id":1585,"date":"2021-08-23T21:14:04","date_gmt":"2021-08-24T02:14:04","guid":{"rendered":"https:\/\/cavamorada.bodegasalianza.com\/?p=1585"},"modified":"2021-11-11T02:44:20","modified_gmt":"2021-11-11T08:44:20","slug":"casa-don-ramon-tequilas-que-entienden-el-mercado-actual","status":"publish","type":"post","link":"https:\/\/cavamorada.bodegasalianza.com\/casa-don-ramon-tequilas-que-entienden-el-mercado-actual\/","title":{"rendered":"Casa Don Ram\u00f3n, tequilas que entienden el mercado actual"},"content":{"rendered":"

Casa Don Ram\u00f3n<\/b> <\/a>se fund\u00f3 en 1996 y es una compa\u00f1\u00eda 100% mexicana dedicada a la elaboraci\u00f3n de productos derivados del agave. Paola P\u00e9rez, subdirectora de marketing, explica que su prop\u00f3sito es el de ofrecer un tequila con car\u00e1cter que a la vez sea suave al paladar. En 2018, Grupo Dialce adquiri\u00f3 <\/span>Tequila Don Ram\u00f3n<\/b><\/a> y en ese mismo a\u00f1o surgi\u00f3 la relaci\u00f3n comercial con Bodegas La Negrita, quienes les dan soporte y apoyo para la distribuci\u00f3n del portafolio de <\/span>Casa Don Ram\u00f3n<\/b>.<\/span><\/p>\n

Su cat\u00e1logo incluye tequilas blancos, reposados, cristalinos, a\u00f1ejos y extra a\u00f1ejos. Sus destilados son de <\/span>Agave tequilana Weber<\/span><\/i>, conocido como agave azul, de la zona de Los Altos de Jalisco. Dentro del equipo de la casa est\u00e1 el ingeniero Jes\u00fas Reza, quien es su maestro tequilero y quien cuenta con m\u00e1s de 20 a\u00f1os de experiencia en el mundo de las bebidas.<\/span><\/p>\n

\u201cNuestros procesos son artesanales, hechos por manos mexicanas. Pueden verlo en nuestras botellas, elaboradas a mano y distintivas de la marca. Contamos con dos procesos: el tradicional y el industrial. Nos adaptamos al perfil y necesidades de nuestros clientes\u201d, dice Paola.<\/span>\u00a0<\/span><\/p>\n

Multipremiados y en crecimiento<\/b><\/p>\n

En lo que va del 2021, <\/span>Casa Don Ram\u00f3n<\/b> ha sido reconocida con 17 premios, entre ellos las nueve medallas que obtuvieron en el San Francisco World Spirits Competition (<\/span>sfwsc<\/span>), una de oro, seis de plata y dos de bronce; adem\u00e1s de las ocho ganadas en el New York International Spirits Competition (<\/span>nyisc<\/span>), dos de oro, cinco de plata y una de bronce. Su destiler\u00eda tambi\u00e9n gan\u00f3 un reconocimiento como la Destiler\u00eda del A\u00f1o en Tequila A\u00f1ejo.<\/span><\/p>\n

En la actualidad, <\/span>Casa Don Ram\u00f3n<\/b><\/a> tiene un volumen de ventas de 160,000 cajas para el mercado nacional y una proyecci\u00f3n de 120,000 en un a\u00f1o para Estados Unidos. En Europa y Asia tambi\u00e9n tienen presencia, pero buscan pisar m\u00e1s fuerte en los pr\u00f3ximos a\u00f1os; su portavoz de campa\u00f1a, el reconocido actor y productor Pierce Brosnan, es una pieza fundamental para cumplir este objetivo.<\/span><\/p>\n

\u00a0<\/span>\u201cDefinitivamente, con la pandemia que enfrentamos muchas de las categor\u00edas fueron afectadas. Sin embargo, el a\u00f1o pasado, la exportaci\u00f3n de tequila alcanz\u00f3 un volumen de 286.7 millones de litros, 16.2% mayor a lo reportado en 2019, siendo el mayor incremento que registra la industria en 14 a\u00f1os. […] La producci\u00f3n nacional subi\u00f3 6.3% al alcanzar los 374 millones de litros, a pesar de que se suspendieron eventos deportivos y hubo cierre de bares, antros y restaurantes, un canal muy importante de ventas, seg\u00fan el Consejo Regulador del Tequila. La industria del agave presenta una gran perspectiva para 2021\u201d, apunta la vocera de <\/span>Casa Don Ram\u00f3n<\/b>.<\/span><\/p>\u00a0<\/span><\/h1>\n<\/div>

\n

\"\"<\/p>\n<\/div>

\n","protected":false},"excerpt":{"rendered":"

Esta compa\u00f1\u00eda mexicana est\u00e1 comprometida con la calidad de sus tequilas para ubicarse entre las marcas favoritas de los amantes del buen beber.<\/p>\n","protected":false},"author":4,"featured_media":1588,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","_jetpack_memberships_contains_paid_content":false,"loftocean_post_format_gallery":"","loftocean_post_format_gallery_ids":"","loftocean_post_format_gallery_urls":"","loftocean_post_format_video_id":0,"loftocean_post_format_video_url":"","loftocean_post_format_video_type":"","loftocean_post_format_video":"","loftocean_post_format_audio_type":"","loftocean_post_format_audio_url":"","loftocean_post_format_audio_id":0,"loftocean_post_format_audio":"","loftocean-featured-post":"","loftocean-like-count":0,"loftocean-view-count":1416,"loftocean_coauthors":"","lemon_limes_single_post_intro_label":"","lemon_limes_single_post_intro_description":"Esta compa\u00f1\u00eda mexicana est\u00e1 comprometida con la calidad de sus tequilas para 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